Business Studies or Marketing

Students have the opportunity to undertake a three year staged programme comprised of a Higher National Certificate (in year one), a Higher National Diploma (in year two) and a Bachelor in Business Studies or Bachelor in Marketing (in year three). At each stage, students can choose to progress to the next year of their studies at GBCM or to graduate with an internationally recognised qualification. The option to graduate after years one or two provides flexibility for those who may not want to commit to a three year degree programme or who may want to take time out to work during their studies.

Year One
In year one students gain an understanding of key business areas such as marketing, finance, accounting, management, research and law. Courses are conducted on a full time basis over two semesters. Upon successful completion, students are awarded a Higher National Certificate in Business which is accredited by Edexcel.

Year Two
In the second year of study, students broaden their business knowledge by studying diverse subjects such as marketing planning, operations, entrepreneurship, management accounting, and Human Resources Management. Upon successful completion of year two, students are awarded a Higher National Diploma in Business (accredited by Edexcel).

Year Three
In the third year, students explore areas such as project/operations management, international marketing, E-business, strategic management, business planning and finance. Upon successful completion of the programme, students are awarded a BA in Business Studies by Griffith College in Ireland. This degree which is accredited by HETAC (the accrediting body of the Irish government) is designed to provide students with a rich, holistic perspective of business.