Introduction to IBM Unica Campaign 8.6

IBM
In Frankfurt Am Main, Zürich (Schweiz) und Wien (Österreich)

Preis auf Anfrage
Möchten Sie den Bildungsanbieter lieber direkt anrufen?
0711/... Mehr ansehen
Vergleichen Sie diesen Kurs mit ähnlichen Kursen
Mehr ansehen

Wichtige informationen

Beschreibung

This basic course is for new users of IBM Unica Campaign, and Unica Partners who will be designing, building, and executing campaigns. For Unica Partners: This course is part 1 of 5 in the Unica learning series. Partners should attend all four parts. Part 1: Introduction to IBM Unica Campaign 8 Part 2: IBM Unica Campaign 8 Administration Part 3: IBM Unica Campaign 8 Architecture and Installation Part 4: IBM Unica Reports Installation and Administration Part 5: IBM Unica Campaign Advanced Techniques

Wichtige informationen
Veranstaltungsort(e)

Wo und wann

Beginn Lage
auf Anfrage
Frankfurt Am Main
Hessen, Deutschland
auf Anfrage
Frankfurt Am Main
Hessen, Deutschland
auf Anfrage
Wien
Wien, Österreich
Plan ansehen
auf Anfrage
auf Anfrage
Zürich
Zürich, Schweiz
Plan ansehen

Häufig gestellte Fragen

· Voraussetzungen

Learners should have general knowledge of database marketing.

Themenkreis

This course explores the basics of designing, building, and executing a marketing campaign using IBM Unica Campaign. This course prepares you to configure IBM Unica Campaign's processes for use in campaigns from simple to moderate in complexity, use data structures in campaigns, create offers and apply them to campaigns, and to track responses to campaigns.

This course is one of five classes in the IBM Unica Campaign 8 learning series. To complete your learning you should also attend the IBM Unica Campaign 8 Administration, the IBM Unica Campaign 8 Architecture and Installation, the IBM Unica Reports Installation and Administration, and the IBM Unica Campaign Advanced Techniques classes.

Training Paths that reference this course are:

  • IBM Omni-Channel Marketing Suite Application User Training
  • IBM Unica Campaign Technical User/Developer Training
  • IBM Omni-Channel Marketing Suite Application User Training
  • IBM Omni-Channel Campaign Management Administrator Training Path

Zusätzliche Informationen

  • Navigate the IBM Unica Campaign user interface
  • Design, build, test, and execute Campaign flowcharts to support your marketing tasks
  • Access your marketing data in IBM Unica Campaign via table mappings and catalogs
  • Create offers and use them in your Campaigns
  • Understand the response tracking features of IBM Unica Campaign
  • View the standard analytical reports
  • Schedule flowcharts and read flowchart logs
  • Create offer attributes and offer templates


Vergleichen Sie diesen Kurs mit ähnlichen Kursen
Mehr ansehen