Run a Digital Marketing Campaign - Founder CentricDigital Business Academy
Was lernen Sie in diesem Kurs?
What will I learn?
- How to do digital marketing
- What's a marketing funnel
- How to work out if a marketing campaign is worth starting
- How to design campaigns around customers' lives and decisions, using Facebook targeting, amongst other things
- How to use longtail keywords to boost organic search traffic
- How to choose which marketing channels to put together
- How to measure success using digital marketing analytics and split testing, and use those measurements to tell you what works, what doesn't, and where to focus
- Introduction: The Customer Journey
- Paid Marketing Channels
- Content, Community and Tribes
- Analysing a marketing campaign
- Marketing Tools