Rome Business School

James Whittle is a writer and marketing professional who has been working in an online context since the early days of the Web. He has created, managed and marketed the web presence of dozens of organisations, from government to international NGOs, for two decades.

I have held a Chair in Technology and Innovation Management at Imperial College Business School since January 2003. Previous appointments include the SPRU (Science Policy Research Unit), University of Sussex), the Policy Studies Institute, and the University of Westminster. I received my BA and PhD from the London School of Economics and Political Science. My research largely focuses on the structural and organisational challenges to the adoption of innovations in healthcare.

Melanie Mueller is an education specialist; specialising in working together with corporate companies in providing an educational career pathway for staff. Melanie works as a business partner in developing a course mapping strategy, writing and applying for government course accreditations, writing of delivery and assessment resources and the creation of on-line training programs. With her extensive industry experience and management skills, she is an excellent project manager when working together with our partners. She has won awards for Education excellence.

Paolo Pettenello, Industrial Engineer aged 52. He is an Entrepreneur & Manager and he has earned a +26-year experience in International Business Administration. He owns General Management competencies with total responsibility in all business areas both in Fortune 500 Multinationals and Small-Medium Enterprises including Start-up’s. He has a strong combined experience of both Branding & Sales Management with deep knowledge of the commercial aspects of B2B and B2C operating models.

Born in 1982, he holds a degree in Enterprise Economics and Finance from Rome’s LUISS Guido Carli independent university with a thesis on International Relations energy geopolitics. He has worked as a journalist specialising in communication and media. He presides over the Giovani di Confagricoltura-Anga (the Italian Young Farmers Association) and is vicepresident of the Global Forum on Agricultural Research (GFAR). He is project manager for the Rome Business School’s Master course in Agribusiness and a teacher in the Gambero Rosso’s Master course in Food and Wine Communication.