ESMT Berlin - European School of Management and Technology

Digital Transformation of Sales Management

ESMT Berlin - European School of Management and Technology
In Berlin
  • ESMT Berlin - European School of Management and Technology


Wichtige informationen

Tipologie Kurs
Niveau Beginner
Ort Berlin
Dauer 3 Days
Beginn Dezember
  • Kurs
  • Beginner
  • Berlin
  • Dauer:
    3 Days
  • Beginn:

Today, Digital business models require new sales approaches, big data analytics grant unprecedented customer insights, and sales processes are increasingly augmented or automated through digital technologies.

For this reason, has recently added to its catalogue the course Digital Transformation of Sales Management, organized by ESMT Berlin - European School of Management and Technology.

Sales managers need to rethink established practices because digitalization is changing the sales function fundamentally. This course will allow participants to discuss the latest concepts, research results, and best practices.

They will develop new ideas to improve their own sales business, receive feedback from faculty and peers, and leave the program with a concrete action plan.

Don’t waste more time and ask for more information of this and other courses through We will be glad to help you!

Wichtige informationen
Welche Ziele verfolgt der Kurs?

Disruptive approaches to modern sales management. Get to know new frameworks and concepts, research insights, and best practice examples. How to create high-performing sales personnel with clearly defined roles, tasks, and selling behavior. Capitalize on the exchange between executives form different industries.

Ist dieser Kurs für mich?

This executive fevelopment program is intended for managers with several years of professional experience in sales, marketing, or customer management.

Wie geht es nach der Info-Anfrage weiter?

Thank you for your interest. We will get in touch with you as soon as possible. With kind regards, ESMT Berlin - International business school. Nr. 1 in executive education in Germany (Finacial Times Ranking).

Einrichtungen (1)
Wo und wann
Beginn Lage
Schloßplatz 1, 10178, Berlin, Germany
Karte ansehen
Beginn Dezember
Schloßplatz 1, 10178, Berlin, Germany
Karte ansehen

Was lernen Sie in diesem Kurs?

Sales Representatives
Sales Training
Sales Managers


  • Digitalization: Transforming sales management through analytics, automation, artificial intelligence, and the blockchain technology.
  • Solution selling: Building the capabilities required for creating superior customer value.
  • Managing the change: Achieving buy-in from sales managers and sales representatives.

Zusätzliche Informationen

We have designed an experience-based program for executives. As a result, DTS relies on methods specifically chosen for this group, including business cases, lectures, discussions with peers and faculty, group work, and plenary discussions.