IBM DemandTec Shopper Insights Basics


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Wichtige informationen

  • Kurs
  • Wann:

This basic course is for Merchandising Executives, Marketing Executives, Pricing Analysts, and associated professionals.

Wichtige informationen

Wo und wann

Beginn Lage

Häufig gestellte Fragen

· Voraussetzungen

You should have the following experience:

  • Have some experience using web browsers, the internet and Microsoft Windows operating systems
  • Be able to navigate a GUI environment
  • Have experience working with spreadsheets and reports.  

As you work through the concepts and tasks, it is assumed that you are familiar with Microsoft Excel; although this will not be a blocking issue to learning.


In this course, you will learn how to use Shopper Insights dashboards to make proactive merchandising and marketing/12/isions using advanced analytics.

Training Paths that reference this course are:

  • IBM Omni-Channel Merchandising Promotion Planning & Optimization Course Offerings

Zusätzliche Informationen

  • Navigate through Shopper Insights solution to pull desired Dashboards
  • Explain Shopper Insights data and the hierarchy for your solution
  • Customize fields, as appropriate
  • Create Product and Store Groups
  • Explain Top dashboards and the use for each

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